April 2011 Newsletter
NSMC eNews
NSMC Headlines
Coming Up in the May/June Issue of Sales + Marketing Ideas Magazine

It’s springtime and for Sales + Marketing Ideas readers, that can only mean one thing: it’s time for the annual look at The Nationals model home winners. Jan Mitchell shows us that even in a recession, the 2011 Model Home Gold winners proved they could shine!

Also in this issue…

  • Making Tough Decisions: Who to Hire and How to Fire
    by JoAnne Williams

  • Staying in the game with less than the best players doesn’t make sense. A guide to recruiting – and eliminating.

  • How Innovative Marketers are Braving the Bold New World of Social Media
    by Jil Blumberg Froman and Amber Turner

  • The marketing industry is experiencing its first significant paradigm shift in many years. Two case studies on integrating social media into a marketing strategy.

Plus, Roger Fiehn, Fellow, MIRM offers timely advice in his article, “Developing a Survival Plan” and Erik Cofield answers frequently asked questions about the lead-generation and follow-up programs available today in “CRM Systems: Real-World Q&A.” 

For more information, please visit

National Association of Home Builders
1201 15th Street, Washington, DC 20005-2800

If you having problems receiving our communications, see our white-listing page for more details.