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Increase Your Skills and Master the Media with NAHB’s Spokesperson Training at the IBS
“The pen is mightier than the sword.” Edward Bulwer-Lytton, the English playwright and politician who first uttered this famous quote wasn’t a member of the media, but he knew its power. Using the media to get your message into the public domain can be a highly effective strategy. But an interview with fast-talking reporters can seem daunting to the uninitiated. What about public presentations? How can you stay on message when questions are coming at you from every direction? Skilled interviewers and presenters know how to get their point of views out there in a way that’s interesting and more importantly, likely to get printed. If you want to learn the interview and presentation skills that nearly 20,000 NAHB leaders have already discovered, Spokesperson Training is for you.
“It was very, very useful,” Tama Theis, a Saint Cloud, Minn. builder/remodeler said. “The small groups were easy to work with and I would highly recommend it to other builders.”
Buffalo, NY builder Kevin Curry agreed. “I really enjoyed the program and it should be very useful.”
Spokesperson training will be offered next at the International Builders Show in Orlando, Fla. in February. The Interview Skills seminar helps participants master strategies for broadcast and print interviews, including message development. The Presentations Skills seminar focuses on how to organize and deliver a speech or presentation and handle Q&A. Slots remain for the Interview Skills class on Monday, February 5th and for the Presentation Skills class on Wednesday, February 7th. The seminars are led by professional communication consultants, each with more than 30 years of experience training NAHB members on the issues that home builders, HBA staff and affiliate members face every day.
Each 7-1/2 hour seminar is limited to 12 participants. The seminars include instruction, skill-building exercises and on-camera practice interviews/presentations.
The registration fee is $475.00 per person for each one-day seminar. Registrations are accepted on a first-come, first-served basis, to reserve your space, contact NAHB Public Affairs, at 800-368-5242 x8061, or e-mail nclark@nahb.com.
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